The IFMB research project Sweethoven Biotech is part of the ZDF documentary “Zuckeralternativen - Genuss mit Beigeschmack”, which deals with the opportunities and challenges surrounding conventional sugar and alternative sweeteners. The program provides a scientifically sound presentation of the health, technological and ecological aspects of modern sugar alternatives - and, with Sweethoven Biotech, offers an outlook on innovative, fibre-based sweeteners from biotechnological development.
The documentary will be available in the ZDF media library from Friday, May 23, 2025, at 9:00 am and will be broadcast on ZDF television on Sunday, May 25, 2025, at 3:45 pm.
The IFMB will present the documentary next Friday at 9:15 a.m. in the institute's lecture hall. Interested parties are cordially invited to attend the premiere.
We are delighted about the media attention for our project and cordially invite you to tune in!
Addendum: This section has been revised retrospectively because earlier formulations were misleading and could have unintentionally cast doubt on the scientific classification of Dr. Marcel Hövels’ research work. Dr. Hövels’ transfer-oriented research is conducted exclusively within a scientific, pre-competitive context. No economic activities and no company formation have resulted from these research activities. This can be readily verified by consulting the commercial register. Unfortunately, owing to partially imprecise descriptions in press releases concerning the project and in connection with awards received, an incorrect impression has in some cases been created that the project already constitutes an established company. This possible misinterpretation is regretted. It is therefore clarified that the work concerns a scientific, transfer-oriented research project at the pre-competitive stage.